As I focus on current beauty trends and the medias influences I've decided to now focus on contouring and beauty bloggers. How the beauty industry sells products by celebrity trends like contouring through social media sites and 'famous' bloggers who are 'ordinary' people who have gained social media fame and fans due to videos and selfies. Giving them freebies to blog about in order to sell unnecessary products and the in fashion trends. We've all found ourselves watching these videos however it's just another way of making a profit from women who grow to 'need' these products